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September 24.2025
2 Minutes Read

What HIRI’s Revised Home Improvement Market Forecast Means for You

Home improvement market forecast concept with tools and materials.

Revised Insights on the Home Improvement Market

The Home Improvement Research Institute (HIRI) has recently revised its growth forecast for the home improvement industry, adjusting expectations for 2025 down to a modest 2.5%, compared to an earlier projection of 3.4%. This reassessment reflects ongoing challenges within the economy that affect homeowner spending and project intentions. As the market dynamics shift, understanding these factors is crucial for both homeowners and service providers navigating a changing landscape.

Key Economic Factors Driving Changes

The slowdown in growth can be primarily attributed to several economic headwinds:

  • Material Costs: Persistent inflation has kept material costs elevated, affecting renovations and new projects. The Consumer Price Index (CPI) indicated a 2.7% increase over the past year, which feeds directly into the expenses of undertaking home improvements.
  • Housing Market Stagnation: A decline in housing starts and existing home sales has created a stagnation effect, making homeowners less likely to invest in significant renovations. The reluctance to move due to low mortgage rates has locked many into their current homes.
  • Interest Rates: The Federal Reserve’s policy to maintain higher interest rates continues to affect borrowing costs. With 30-year mortgage rates hovering around 7%, homeowners are less inclined to engage in extensive improvement projects due to financial uncertainties.

Yet, amid these challenges, the report highlights that homeowner sentiment remains positive. A key takeaway from Dave King, Executive Director of HIRI, indicates that despite tighter budgets, consumers still show a strong interest in home improvement projects. Providers can cater to this demand by offering products that balance quality and cost.

Future Trends: Growth Beyond 2025

Interestingly, while the immediate outlook appears restrained, analysts have projected a 4.0% growth in the home improvement products market from 2025 to 2029. Categories such as lawn and garden equipment, hardware, and plumbing supplies are set to play significant roles in rising market shares, suggesting a recovery phase is on the horizon.

Conclusion: Adaptation is Key

For service providers and homeowners alike, adapting to current market conditions is essential. Finding budget-friendly solutions and emphasizing value can empower homeowners to pursue projects despite economic pressure. As the home improvement market evolves, keeping informed about these trends allows for smarter budgeting and planning for future renovations.

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09.23.2025

2025 Home Improvement Market Forecast Cut to 2.5%: What Homeowners Should Know

Update Revised Market Growth Forecasts and What They Mean The Home Improvement Research Institute (HIRI) recently announced a downward revision of its 2025 growth forecast for the home improvement market from 3.4% to 2.5%. This adjustment, coming against a backdrop of macroeconomic headwinds, suggests that even as the industry develops, affluent consumer purchasing power might be diminishing temporarily. HIRI reports that while homeowner sentiment remains largely unchanged, the pathway forward is complex due to ongoing inflation and savvy consumer decision-making. Economic Factors Impacting Home Improvement Several economic elements are contributing to the muted growth forecast. Persistently elevated material costs, driven by inflation as reflected in the Consumer Price Index, create challenges for both businesses and consumers. Additionally, the housing market is facing pressure, with a reported decline in housing starts and existing home sales, suggesting a "locked-in effect" among homeowners. Many are reluctant to exchange their favorable mortgage rates for higher current rates, stifling mobility. Opportunity Amidst Challenges Despite the short-term forecasts, there remains optimism for the future. HIRI anticipates a long-term growth trajectory of 4.0% between 2025 and 2029. Key categories driving this growth include lawn and garden supplies, plumbing necessities, and DIY tools. For homeowners and service providers, especially in the plumbing and remodeling sectors, understanding these shifts paves the way for smart investment decisions. Strategies for Homeowners As homeowners brace for tighter budgets, focusing on budget-friendly renovations and DIY solutions is key. Whether considering eco-friendly upgrades or simple aesthetic improvements, there are creative, cost-effective ways to enhance your living space. Enthusiastic DIYers should prioritize smaller projects that offer significant value, potentially resulting in increased home equity. Conclusion: Staying Informed and Prepared Homeowners and service providers alike should stay informed about the evolving landscape of the home improvement industry. By utilizing this revised forecast and understanding the underlying economic factors, both can adapt their strategies, keeping a pulse on market trends that promise long-term growth.

09.22.2025

Home Improvement Market Growth Projected at Only 2.5%: What It Means for Homeowners

Update Revised Growth Projections for Home ImprovementThe Home Improvement Research Institute (HIRI) recently released new findings regarding the U.S. home improvement market, significantly downgrading its growth forecast for 2025 to just 2.5%. This change stems from ongoing macroeconomic uncertainties that have led to a reassessment of market dynamics. Last year, the home improvement market reached a remarkable $574.3 billion, but projections are now less optimistic compared to the 3.4% forecast made just this past June.Consumer Sentiment and Spending ShiftsEssentially, consumer market sales, previously predicted to rise by 2.6%, are now expected to only accelerate by a mere 1.3%. Meanwhile, professional market sales are anticipated to grow by 4.6%, a minor decline from prior estimates. As homeowners grapple with decreased purchasing power, an interesting trend emerges—there remains a resilient demand for home improvement projects.Meeting Homeowners Where They AreDave King, Executive Director of HIRI, emphasizes that, despite tightening budgets, homeowners still desire improvements. Key insights recommend that service providers adjust their offerings, presenting excellent mid-tier product options instead of solely high-end solutions. This shift acknowledges that homeowners might make sacrifices to realize their improvement wishes. For those in the home service industry, understanding these trends is critical for tailoring services that resonate with the current financial climate.The Future of Home ProjectsAlthough the immediate forecast appears subdued, the long-term sentiment remains optimistic, suggesting that innovative home projects and new trends in home technology, like smart homes and DIY initiatives, can flourish. Companies that pivot toward accommodating current economic conditions may not only survive but thrive by capitalizing on the ongoing appetite for home renovations.

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